OEM/ODMProactive Sales
What is Cosmo Beauty’s Proposal-Based Sales?
Sales that begin not by listening, but by making proposals.
Our sales approach is not mere order-taking. The first step is always to deliver proposals that truly create value for our customers.
Based on an understanding of market trends and brand strategies, we introduce new ideas tailored to each customer.
Through our ONE TEAM system—close collaboration between sales and researchers—we can offer concrete proposals with a development perspective.
At Cosmo Beauty, new ideas are constantly being generated. Delivering those ideas quickly to more customers who need them—
And inspiring them to think, “This looks interesting” or “I want to try this”—that is our sales style.
Proposals Tailored to Customer Needs
We categorize customer objectives into four types, offering proposals that match each purpose.
Type A
Differentiate from competitors
Differentiation through original raw materials, unique formulations, and technology
- ・Industry-academia joint-developed raw materials
- ・Region-specific ingredients
- ・Patented formulations, proprietary technologies
There are numerous differentiation points. Please contact us for details.

Type B
Create products that go viral on SNS
Limitless unique formulations born from innovative ideas
Every year, we hold an internal Idea Contest (nicknamed “Icon”) where formulations are evaluated based on novelty, originality, and feasibility.
Over 100 researchers participate, competing to become champion with their ideas.
We propose unique and buzzworthy formulations born from this initiative.

Type C
Develop quasi-drug skincare products
450 stocked quasi-drug formulations ready for immediate launch
We offer numerous series such as wrinkle-improvement and skincare.
These formulations require no new application and can be launched immediately.

Type D
Unfamiliar with the Pharmaceutical Affairs Law
Comprehensive regulatory support for the cosmetics business
From ingredient selection for cosmetics and quasi-drugs to labeling checks and preparation of application documents, we provide full support.
Our experienced regulatory team also ensures compliance with frequently changing regulations.

Product Launch Flow
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STEP01
Proposal
We present new ideas tailored to customers, based on market trends and brand strategies.
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STEP02
R&D / Prototyping
We prototype formulations aligned with development concepts and conduct various evaluations such as functionality, safety, and stability.
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STEP03
Material Proposal
We propose containers and package designs matching the concept.
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STEP04
Specification & Quotation
After specifications are finalized, we present a quotation and proceed with contracts and orders.
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STEP05
Regulatory Support
We support the preparation of documents required for regulatory applications.
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STEP06
Production & Delivery
With state-of-the-art equipment and advanced technical expertise, we produce safe, reliable products and handle shipping and delivery quickly and carefully.
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STEP07
Follow-Up
Even after delivery, we provide thorough support with repeat production and improvement proposals.